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Mars Direct Inc., a division of Mars Snackfood US, announced the launch of the MY M&M'S® KISS® Blend - a rockin' partnership between the beloved candy brand and one of rock's most prolific bands. For a limited time, the KISS® Blend will take each of the members' iconic faces and put them on colorful MY M&M'S® Chocolate Candies, creating a delicious collector's item for any fan.

"KISS has always been and will continue to be all about the fans," said Paul Stanley of KISS. "We couldn't resist the chance to be the first band to grace the iconic M&M'S® candies and continue to spread the KISS empire!"

The MY M&M'S® KISS® Blend features four customized packages that includes the iconic faces of band members Gene Simmons, Paul Stanley, Tommy Thayer and Eric Singer. The limited edition KISS® Blend will be available starting October 6th exclusively at Walmart locations nationwide, coinciding with the launch of KISS' new album, Sonic Boom, also exclusively available at Walmart. The blend's suggested retail price is $6.00.

"KISS has some of the most recognizable faces in the world of rock and roll, so it's only natural to put their faces on MY M&M'S®," said Jim Cass, vice president and general manager, Mars Direct. "But you don't have to be a rock legend to see your face on an M&M'S candy. Anyone can combine their photos and customized messages to create their own rockin' blend with MY M&M'S® Faces at mymms.com."

Rock MY M&M'S® With Your Face, Too

It's easy to create your own personalized blend of MY M&M'S®. Visit mymms.com, choose up to three of 25 M&M'S® colors, upload your photo, add your personalized message, and select from a variety of packaging options.

KISS is on tour this fall. For more information, visit www.KISSonline.com

By Becca

"Music, once admitted to the soul, becomes a sort of spirit, and never dies."  ~Edward George Bulwer-Lytton