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Myles Kennedy, front man for melodic power rockers Alter Bridge, has been confirmed as a headline performer and keynote speaker for Billboard's Mobile Entertainment Live! October 6^th Fall 2009 Conference, presented by Logic Wireless. Mobile Entertainment Live! at Int’l CTIA WIRELESS I.T. & Entertainment, taking place this week at the San Diego Convention Center.

In association with Rockpit.com, the new music website dedicated to all things rock, Kennedy will perform a live acoustic set at the Billboard Mobile Entertainment Live! Party at Hard Rock,San Diego. He also will preview, to the invite-only crowd of press and industry executives, the soon-to-be-released Alter Bridge Live in Amsterdam DVD, directed and produced by award-winning director Daniel E. Catullo III and DC3 Global Music, LLC.

Kennedy and Alter Bridge have emerged as rock music game-changers, building a loyal fan base both stateside and internationally through unconventional viral and digital marketing. The band’s creative digital and mobile outreach have been paramount to their rapid rise, allowing them to connect with their fans in a more authentic and meaningful way.

“Our world is changing right before our eyes,” says Kennedy. “The only way to truly stay connected and relevant to our fans everywhere is to take it straight to where they are – on their mobile phones. We realize we’ve got to do more than just be on iTunes and YouTube. To really connect, you have to be a part of everyday lives – accessible and real.”

Kennedy is one of the most sought after rockers of the digital generation. His singer-songwriter prowess

 and four octave vocal range earned him a place opposite Mark Wahlberg and Jennifer Aniston in the

 2001 film Rock Star, directed by George Clooney. Credited with intensely resonating vocals influenced

by the greats of jazz and R&B, Kennedy also has been courted by Velvet Revolver, the members of Led

Zeppelin, and Creed. In 2004, Kennedy teamed up with three former members of Creed to form Alter

Bridge.

In a rare speaking appearance, Kennedy also will join Pete Wentz of Fall Out Boy and Billboard Editorial Director Bill Werde on stage to discuss how the music industry can best use mobile technology and devices to keep fans engaged.

"We're excited to have a musician of Myles Kennedy's notoriety keynoting and performing live at Mobile Entertainment Live! this year," said Antony Bruno, Executive Director of Content & Programming, Digital/Mobile, at Billboard. Billboard's Mobile Entertainment Live! Fall 2009, kicking off the CTIA festivities Oct. 6, 2009 at the Omni Hotel in San Diego, will explore how today's advanced mobile devices and applications have revolutionized the music industry, and will examine how artists, promoters and managers are using them to promote and profit in new ways.

About Alter Bridge

Formed in 2004, ALTER BRIDGE is comprised of CREED members Mark Tremonti, Brian Marshall and Scott Phillips along with powerhouse singer and former MAYFIELD FOUR front-man Myles Kennedy. ALTER BRIDGE has sold over 900.000 albums in North America alone, and has had 5 Top Ten hits. Its debut album, One Day Remains, was certified RIAA Gold. The band’s incendiary follow up, Blackbird, featured the hit single “Rise Today.” Visit www.alterbridge.com

About Rockpit.Com

Rockpit.com is the premier rock music destination offering music fans exclusive live streaming concerts and DVD downloads of their favorite rock bands. Providing the latest rock music content, news, and community access, Rockpit.com has all the latest backstage scoop, interviews and up close and personal footage of the leaders in rock and roll. Visit http://www.Rockpit.com

About DC3 Music Group, LLC

DC3 Music Group, LLC was formed in 2008 by award-winning director and producer Daniel E. Catullo III (Nickelback, Godsmack, Black Eyed Peas, Smashing Pumpkins, Dave Matthews Band) and industry veterans Peter Bowers and Brian Lisi. DC3 Music Group, LLC is a new multi-media company specializing in exclusive live concerts and behind-the-scenes content from multi-platinum artists to be distributed through multiple distribution channels, including the latest mobile and digital technology through its new website www.Rockpit.com.  The Company is currently producing DVD projects with Alter Bridge, Godsmack, Creed, Chickenfoot, and Motley Crue. Visit www.dc3global.com

About Billboard
Now in its 115th year, Billboard is the world's premier music brand consisting of business-to-business properties including Billboard Magazine, Billboard.biz and Billboard Events as well as a consumer platform - http://www.Billboard.com - the online destination of choice for millions of music fans. The Billboard brand is built on its exclusive charts and unrivaled reporting on the latest news, issues and trends across all genres of music. The brand is also extended through many strategic relationships with major companies including Reuters, SanDisk, Telemundo, Ticketmaster, Microsoft Zune, Napster, MTV, Google, Virgin Mobile, AT&T, ABC Radio, SonyBMG, Amazon, and sister companies Nielsen SoundScan and Nielsen Broadcast Data Systems. These relationships leverage Billboard's brand recognition, proprietary chart data and information resources to develop products, live events and print, television, radio, digital and mobile platforms for music consumers.

About International CTIA WIRELESS I.T. & Entertainment 2009
International CTIA WIRELESS IT & E is CTIA's fall show focused on mobile business. This event brings together a unique community of enterprise users, carriers, developers and manufacturers to generate dialogue, share ideas and debate the economics of wireless innovation. Visit www.ctiashow.com